I'm Ryan. Most of my career has been spent jumping between roles—designing interfaces, wrangling databases, writing code, keeping systems running. The thread connecting all of it? Watching businesses struggle with tools that were never designed for them.

Here's what I see constantly: companies subscribe to platforms packed with features they'll ignore, or they patch together three different apps and waste hours shuttling data between them. Both scenarios end with people working harder than they need to.

I take a different approach. I start by learning what's actually happening in your business—not what some sales demo promised, but the real day-to-day. Then I either create something custom that handles exactly what you need, or I wire up what you already have so it stops fighting you.

Your processes existed before your software did. Technology should bend to fit your reality, not force you into someone else's template.